Stop Planning, Start Launching.
The "Lights, Camera, Launch" 12-Week Group Sprint is a live-coached accountability program for business leaders who want a proven system to launch their authority-building show in 2026.
Apply for the Founding Member Launch (Starts Jan. 2026)

The "Done-For-You" Option
Note: This is the live, 12-week group program. Are you a busy executive or founder who just wants this done for you? My $12,500 "Authority Launchpad" service handles all scripting, recording, and editing for you. Click here to apply for my DFY service.
Is Your Dream Show Still Just a Dream?
Have you been thinking about starting your own show? For how long? Six months? A year?
You know it would help you reach more people, build authority, and create opportunities. You have the expertise. You have the client wins.
But the idea stays an idea.
It's not that you're scared of the camera (we have a 5-day challenge for that). It's that you're a busy leader, and your time is your most valuable asset. You're stuck on the real bottlenecks:
1
Equipment & Tech
What's the right equipment... really?
2
Content Creation
How do I come up with endless topics... and write the scripts?
3
Editing & Production
Who has time to learn how to edit?
4
Sustainable Systems
How do I build a sustainable system so this doesn't burn me out by episode 7?
You don't need another "how-to" video. You need an accountability system, a proven process, and an expert to get it done.
This Is Not a Course. It's a 12-Week "Done-With-You" Sprint.
Welcome to the Founding Member Beta Launch of the "Lights, Camera, Launch" Group Program.
1
12-Week Intensive
A focused sprint to get your show launched.
2
Live Co-Creation
Interactive workshops to build your content.
3
Expert Feedback
Personalized guidance to ensure completion.
I'm a firm believer that "Transformation does not happen in isolation." This program is built on accountability. You bring the expertise. I provide the proven 3-phase system, the live co-creation workshops, and the expert feedback to ensure you finish.
You will not be figuring this out alone. We are building your show, together.
We Use AI as an Accelerator, Not a Strategist
Unlike other programs that ignore AI or make you "sound like a robot," our "Lights, Camera, Launch" system combines years of broadcast strategy with the power of AI to get your show done, faster, without losing your unique voice.
Amplify Your Expertise
You WON'T get generic, "robot-like" scripts. You WILL use "Authority Mining" prompts to help AI structure your core ideas and stories, preserving your unique voice and insight.
Ignite Idea Generation
You WON'T waste hours staring at a blank page. You WILL use curated prompts to generate 50 topic ideas in moments, then apply your expertise to select the best 3.
Automate the Grunt Work
You WON'T get bogged down in tedious tasks. You WILL use AI to accelerate what you hate, like writing first drafts for YouTube descriptions or pulling 10 social media posts from a single video.
You Remain the Authority
AI is a powerful assistant, but it's a terrible expert. We give you the system to keep it in its place, so you can stay in yours: being the ultimate authority.
The 12-Week Live Sprint
Because this is the beta launch, you get me teaching the entire system live. This is content that will become the modules for future, self-paced rounds.
Phase 1: PREPARE
Weeks 1-4 | The "Get It Done" Foundation
We move from a vague idea to a clear, strategic plan.
  • Week 1: The "One Conversation" Kickoff: We nail your ICA and the single conversation you will own.
  • Week 2: "Authority Mining" Workshop: We use my 5-question framework to co-create your "About Me" script live.
  • Week 3: The Sustainable Production Model: Build a system that doesn't burn you out. We'll set up your simple, pro-level studio.
  • Week 4: Your 3-Pillar Content Plan: Turn your "One Conversation" into endless, high-value topic ideas.
Phase 2: PRODUCE
Weeks 5-8 | The "Accountability" Sprint
This is where we execute. No excuses, just results.
  • Week 5: Live Scripting Workshop: We co-create your first 3 "Pillar" episode scripts on the call.
  • Week 6: Recording Day Prep & Presence: My guide to batch-recording your content efficiently.
  • Week 7: Live "Hot Seat" Reviews: I'll give you live feedback on your videos.
  • Week 8: The "Editing Hand-off": You're done recording. You hand off your raw files. We take it from here.
Phase 3: PUBLISH
Weeks 9-12 | The "Authority" Launch
We build your show's "home" and launch it to the world.
  • Week 9: The "Launch-Ready" Channel Workshop: A "done-with-you" session to build your YouTube channel or podcast feed.
  • Week 10: Your 90-Day Launch Plan: Your 3 edited videos are back! We build your launch strategy. Your first episode goes live this week.
  • Week 11: The "Content Multiplier" System: How to turn your 1 video into 7+ social media assets (the busy leader's method).
  • Week 12: Celebration & Your "What's Next" Roadmap: We celebrate your new show and build your ongoing content plan.
The Bonuses: The "No-Excuse" Launch Kit
Because you are a Founding Member of this beta group, you get two bonuses that will not be offered this way again.
1
DONE-FOR-YOU LAUNCH GRAPHICS
(Value: $1,500)
You don't need to be a designer. My team will create your professional YouTube/Podcast channel art and a custom, reusable video thumbnail template.
2
THE "LAUNCH PACK" 3-VIDEO EDITING
(Value: $1,200)
This is the big one. We will professionally edit your first 3 launch episodes. This removes the single biggest technical bottleneck and guarantees your show looks polished from Day 1.
Who Am I?
I'm Cheryl Tan, a former TV news anchor turned Show Launch Strategist.
I spent 15+ years behind the anchor desk, hosting thousands of shows, telling stories, and learning what makes content compelling.
But for the last ten years, I've worked as a strategist with business leaders just like you. I've seen firsthand that their overwhelm is real. Newscasts get on the air because of large specialized teams. Business owners are often on their own.
That's why I developed the "Lights, Camera, Launch" system. It's a proven, 12-week accountability sprint that combines the high-impact storytelling of the newsroom with a practical business system designed to eliminate the overwhelm I've seen in my clients.
My favorite part of being on air was helping other people communicate their ideas clearly and confidently. That still drives everything I do.
Here's What Clients Are Saying
“We now look at everything as a video opportunity. Mundane tasks can now be fuel for media creation. Questions posed by customers and employees can both be transformed into interesting videos to help grow our business.”
— Bryan Salerno, Founder, Jersey's Cards & Comics
“Don’t be afraid. Really. Cheryl has taught me not to be afraid. Not to be afraid to go for it and do it. And don’t overthink it. Don’t rehearse too much. Speak from your mind and your heart.”
— Corrina Carter, CEO, CMS Mortgage Solutions
“Cheryl helps you level up. If you have been dabbling a little bit, maybe for a long time, that’s good. She’ll tell you that. But when you’re ready for something more, she can give you the something more.”
— Shelley Smith, CEO, Premiere Rapport
Who This Is For
This group program is for business leaders who:
Have built successful companies
and are ready to expand their impact.
Value expert guidance
and a proven system over trying to figure it all out alone.
Are busy high-achievers
who thrive on accountability and want to move from planning to launching.
Want to launch their show
in the first quarter of 2026.
Finally Launch Your Show in 2026
My premium "Done-for-You" launch service is a $12,500 investment.
This Founding Member Beta Launch gives you the same 12-week system, my live teaching, and over $2,700 in "Done-for-You" bonuses.
This is the only time this program will be offered in this high-touch, all-inclusive live format.
Apply for the "Lights, Camera, Launch" Group Program
(Beta Launch: Starts Week of Jan 6, 2026)
Founding Member Price: $3,500
(or 3 payments of $1,250)
We are looking for established business leaders ready to do the work and launch in Q1 2026. This is not for everyone.
To ensure a high-quality, focused group, this program is by application only.
(Limited spots available for the beta round)